Tips for better ecommerce sales and customer loyalty
Customers want to know what they’re buying. If you don’t provide accurate product information, you’re not telling them what they need to know which could cause a bad customer experience (CX).
Where does that lead? Unhappy customers, fewer sales, more returns, more abandoned shopping carts and less customer loyalty.
How can you turn it around?
Check out our workbook on improving product information management (PIM) to enhance your CX. Find out:
- Why omnichannel ecommerce needs good product information management (PIM)
- Five ways more detailed, accurate product information makes a pleasing, consistent ecommerce experience
- How Kmart Australia embraced PIM and quadrupled online sales
