DMG is one of the largest retailers of kitchen and bathroom ware, and home furnishings, in the Netherlands, Belgium, and Germany. With over 5,000 employees, the company differentiates through exceptional customer service.
“Informatica plays a strategic role in our digital transformation, helping us manage a more comprehensive home fittings and furnishings business while redoubling on Ben Mandemakers’ vision to create a better customer experience than anyone else.”
Business Need
- Place kitchen and bathroom fittings and home furnishings product data at the heart of digital transformation
- Share information among internal departments to help enhance efficiency and drive positive customer experiences
- Create a unified customer experience with information from internal and external sources
Challenges
- Deliver superior customer service while managing a comprehensive line of kitchen and bath fittings, and home furnishings
- Enrich supplemental product data with accompanying employee knowledge
- Create a single source of truth for disparate home products
Solutions & Results
- Enhances customer satisfaction through clearer communication of home products offered and more personalized service
- Creates efficiencies across departments that improve processes and decrease costs
- Increases revenue opportunities by boosting customer conversion and decreasing product returns and errors
Products & Services
MDM – Product 360
MDM - Product 360 enables business users to more efficiently acquire, author, and publish product information. The master data fueled app delivers rich product information that closes the sale no matter which channel your customers use.
